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Let's be honest — L&D teams are drowning in meetings that feel like productivity black holes. But what if those same meetings could become your secret weapon for driving real business results? Communication expert Mike Simmons has figured out how to transform meetings from time-wasting rituals into strategic performance engines, and joins our IDIODC session to spill the secrets.
Applying the battle-tested "Jobs to Be Done" framework in the context of meetings, Mike shows L&D leaders how to build communication systems that actually move the needle. We talk about the three critical meeting types every team needs, why your current agenda approach isn't working at scale, and practical ways to measure meeting ROI while streamlining content production. Get ready for actionable strategies to eliminate meeting waste, align teams faster, and prove measurable business impact through smart communication design.
Ready to turn your biggest operational headache into a competitive advantage? This conversation will completely change how you approach every meeting on your calendar.nt in this brave new world.
Also available on Apple Podcasts and Spotify.
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Mike Simmons is the founder of Catalyst A.C.T.S., where he helps technical SaaS companies scale from $2M to $80M ARR through strategic leadership development and operational optimization. With over 25 years of experience in high-growth technology companies, he has served as Chief Revenue Officer at CybSafe and Vice President at Safari Books Online (O'Reilly Media), working with enterprise clients like Intel, Microsoft, and MIT.
Mike specializes in transforming organizational performance through his "Jobs to Be Done" framework for communication and meeting design, helping companies achieve 2X ARR growth and multi-million dollar revenue increases. He hosts the "Find My Catalyst" podcast and co-leads the Leader Lab community, focusing on developing effective leaders through practical frameworks and performance-driven execution.
